Sunday, February 24, 2008

Cranberry Protein in the News

Cranberry protein? Indeed. A complete protein with a full amino acid profile, a few essential fatty acids, fiber, antioxidants, and more, cranberry protein is making the news.

It's interesting to note how manufacturers compare cranberry protein to soy and dairy proteins, which are known to have allergenic issues for many people. No mention of non-allergenic rice protein, the party's wallflower, but that's marketing for you.

While cranberry protein is not as concentrated of a protein (only 23-30 percent by weight) as the more usual suspects, cranberry protein is chock full of both soluble (5-20%) and insoluble (40-47%) fiber as well as "46% more powerful antioxidants than cranberries" themselves.

Hmmm. What shall we dream up using cranberry protein? :-)

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